# About the Wilder Strategy Lab

## Where design meets logic

The Wilder Strategy Lab is a data-driven digital agency based in Mill Valley, California.  Wilder specializes in building custom Lead Generating Marketing systems that could include a combination of your website, Ai/SEO, ads, email marketing, or a CRM implementation.

The Wilder Strategy Lab was launched in 2024 out of Future Bright Digital, a website development company, to bring technical expertise and logic to Lead Gen and Marketing strategies.

We create a lean seamless experience for your customer’s journey using strategically selected tools, processes, and marketing tactics.

#### Your Customer’s Journey

## Our Methodology

Utilizing our proprietary framework, the BASE3 model™ as a guide, we offer a range of services designed to ensure that no lead gets lost. Our key services include:

- [**Website Design: So you increase conversions.**](https://wilderstrategylab.com/our-services/website-design/)
- **[Ai & Search Engine Optimization (SEO):  So you get found more.](https://wilderstrategylab.com/our-services/digital-marketing/local-seo/)**
- [**Email & CRMs:  So you strengthen your customer relationships.**](https://wilderstrategylab.com/our-services/digital-marketing/email-and-crms/)
- [**Social Media Marketing:  So customers can visualize and engage with your brand.**](https://wilderstrategylab.com/our-services/digital-marketing/social-media-management/)
- [**Ads – Google, Meta & Others: So you get found quickly by new people.**](https://wilderstrategylab.com/our-services/digital-marketing/marketing-ads-management/)
- **[Events Strategy: So you gain exposure, credibility & new contacts.](https://wilderstrategylab.com/our-services/digital-marketing/events-strategy/)**
- [**Partners Strategy: So you build your extended sales team.**](https://wilderstrategylab.com/our-services/digital-marketing/partners-strategy/)

We create Lead Generating strategies that guide your customers from finding you, buying from you, and telling their friends about you.

## How we work

The Wilder Strategy Lab has introduced a logical approach to digital marketing.  Using our proprietary framework, the  **BASE3** _model™,_  the Strategy Lab brings together design, logic, the customer journey and technology.

We begin with a “Lead Gen Assessment” to determine the most effective way to bring you sales and repeat customers.  A 5 minute video with an overview of the assessment is below.

[Wilder Lead Gen Assessment Overview](https://www.youtube.com/watch?v=27_aJ9EcwXY)  
The Wilder Strategy Lab8 subscribers

### Our Founder

**Wendy Louise Wilder**  
Founder, Digital Strategist  
B.A. Double Major Business & Humanities  
M.S. Technology Management

**_Systems Architect:_**  
[BASE3™ Model for Customer Journey Mapping](https://www.base3model.com/)

_**Adjunct Professor:**_ Dominican University  
_**Book:**_ [Digital Blitz – How to leverage the mechanics of digital marketing](https://www.amazon.com/Digital-Blitz-leverage-mechanics-marketing/dp/B0CFCWCPS7)

**_Magazine:_** [Forkitecture.com](https://forkitecture.com/)

_**Organizations:**_ Board Member:  The California Alpine Club  
Board Member:  Help Kikwit – School in the Congo

Wendy holds a Master of Science Degree in Technology Management and has two decades of experience building digital brands.  As a classically trained fine artist & programmer she brings together beauty, minimalism, and technology to create gorgeous lead generating systems for her clients.  She has worked one-on-one with 100+ founders and CEOs to bring their vision to the world.  She grew up in the woods of rural Minnesota, and has a passion for food, the wild, and all things beautiful, both natural and created.

## Note from Wendy

My style has always been one of beauty and simplicity.  I build powerful systems that feel minimalist and easy to use.  This is what I want to do for you. Whether you are a business needing marketing strategy support, or a marketing professional who needs a technical partner, we are prepared for you.

With the onset of social media, it became clear that a technical grounding is now needed to execute successful marketing campaigns.  In response to this need, I created the BASE3 Model™, as a customer journey mapping framework.  Your introduction to the BASE3 Model will give you a clear understanding of how to reach your customers.

I build custom teams based on my client’s needs.  You can absolutely have a powerful, targeted, measurable digital marketing strategy for your business.  Whether you are just getting started or are in growth mode and need to go national, there is a measurable solution for you.

The first step is to reach out and tell me about your current situation and your goals.  I look forward to working together!