About the Wilder Strategy Lab

Where design meets logic

The Wilder Strategy Lab is a data-driven digital agency based in Mill Valley, California.  Wilder specializes in building custom Lead Generating Marketing systems that could include a combination of your website, Ai/SEO, ads, email marketing, or a CRM implementation.

The Wilder Strategy Lab was launched in 2024 out of Future Bright Digital, a website development company, to bring technical expertise and logic to Lead Gen and Marketing strategies.

We create a lean seamless experience for your customer’s journey using strategically selected tools, processes, and marketing tactics.

Your Customer’s Journey

Our Methodology

Utilizing our proprietary framework, the BASE3 model™ as a guide, we offer a range of services designed to ensure that no lead gets lost. Our key services include:

• Website Design: So you increase conversions.
• Ai & Search Engine Optimization (SEO):  So you get found more.
• Email & CRMs:  So you strengthen your customer relationships.
• Social Media Marketing:  So customers can visualize and engage with your brand.
• Ads – Google, Meta & Others: So you get found quickly by new people.
• Events Strategy: So you gain exposure, credibility & new contacts.
• Partners Strategy: So you build your extended sales team.

We create Lead Generating strategies that guide your customers from finding you, buying from you, and telling their friends about you.

How we work

The Wilder Strategy Lab has introduced a logical approach to digital marketing.  Using our proprietary framework, the  BASE3 model™,  the Strategy Lab brings together design, logic, the customer journey and technology.

We begin with a “Lead Gen Assessment” to determine the most effective way to bring you sales and repeat customers.  A 5 minute video with an overview of the assessment is below.

Wilder Lead Gen Assessment Overview
The Wilder Strategy Lab8 subscribers

Our Founder

Wendy Louise Wilder
Founder, Digital Strategist
B.A. Double Major Business & Humanities
M.S. Technology Management

Systems Architect:
BASE3™ Model for Customer Journey Mapping

Adjunct Professor: Dominican University
Book: Digital Blitz – How to leverage the mechanics of digital marketing

Magazine: Forkitecture.com

Organizations: Board Member:  The California Alpine Club
Board Member:  Help Kikwit – School in the Congo

Wendy holds a Master of Science Degree in Technology Management and has two decades of experience building digital brands.  As a classically trained fine artist & programmer she brings together beauty, minimalism, and technology to create gorgeous lead generating systems for her clients.  She has worked one-on-one with 100+ founders and CEOs to bring their vision to the world.  She grew up in the woods of rural Minnesota, and has a passion for food, the wild, and all things beautiful, both natural and created.

Note from Wendy

My style has always been one of beauty and simplicity.  I build powerful systems that feel minimalist and easy to use.  This is what I want to do for you. Whether you are a business needing marketing strategy support, or a marketing professional who needs a technical partner, we are prepared for you.

With the onset of social media, it became clear that a technical grounding is now needed to execute successful marketing campaigns.  In response to this need, I created the BASE3 Model™, as a customer journey mapping framework.  Your introduction to the BASE3 Model will give you a clear understanding of how to reach your customers.

I build custom teams based on my client’s needs.  You can absolutely have a powerful, targeted, measurable digital marketing strategy for your business.  Whether you are just getting started or are in growth mode and need to go national, there is a measurable solution for you.

The first step is to reach out and tell me about your current situation and your goals.  I look forward to working together!